Guides2 min read
Why 14K gold, and how to care for your ring
What 14K means, how it compares with 18K and silver, and the few simple habits that keep a diamond ring bright for years.
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The FLORA Journal
Notes on diamonds, gold & the stories they keep
Honest guides to choosing and caring for fine jewelry, written by us, for the moments that matter.
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Guides
Guides2 min read
Lab-grown or natural? And what your certificate tells you
Two real diamonds with different origins. How they compare, how to choose, and how to read the IGI or GIA report that comes with your stone.
Guides2 min read
How to choose a diamond shape
Oval, marquise, emerald, round or pear. What each shape does on the hand, and how to find the one that feels like you.
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New stories, now and then
New guides and pieces, sent only when there's something worth sharing.